Villains

This extreme boutique is San Francisco's "it" store for pricey, alternative-clothing lines. The double-storefront shop boasts wall-to-wall lifestyle brands that cater to skaters (Volcom, Split), goth kids (Emily), all-American surfer girls (Cosmic Girls, Paul Frank), hip-hoppers (Puma, Ben Sherman) and their wannabe counterparts.

Villains is clearly one of Haight-Ashbury's most popular boutiques for men and women, and for good reason. Its inventory is a model for other shops of its kind, featuring cool, hip clothes from both small and large designer names. Villains always has the latest garb that young people love and also offers the bags, shoes, underwear and accessories to complete the look. Across the street you will find its sister store, Villains Vault, which carries a fancier brand of urban chic.